Flexible & Scaleable Database
Populated with historically accurate customer information on South Africa’s economically active consumers
Supports all type of Data & Touchpoints
Assembles an up-to-the-second “customer base of one” as live interactions occur, throughout the enterprise
Central Decision Hub
Craft journey logic once, then re-use it across all channels and touch points
Be Agile & Modify "on-the-fly"
Design & plan customer journeys with ease. Press play, pause, analyse in real-time, modify or retry.
Deploy & Design from Same UI
Provides you with critical visibility through an intuitive interface that captures customer behavior at every touch-point & updates customer life stage directly
Ease of Use
Drag & drop features gets you up and running in weeks, not months. Behaviour based segments are pre-built so there is no learning curve.
With us, you dynamically derive customer insight & listen to brand interactions to create seamless buying experiences.
Come … take a journey with EI
We’ve been doing this for 18 years!
Rich Data and customer intelligence is in our DNA.
High Performance & Agility is our game
We activate analytics & insights to deliver personalized communications. We’re experts in managing platform integrations and data movement, regardless of what you’ve got in place today.
We don’t leave you to watch cat videos
Your quest towards omni-channel domination is brought to life by a team that understands data and effective marketing operations
Our reputation is built on our service heritage
We spent 18 years building personal relationships with our clients & helped them transform their marketing efforts from product-centric to customer-centric, powered by data.
Market Insights & Customer Intelligence
We focus on identifying the best current and potential customers and getting clear on the messages, experiences and offerings that will resonate.
Customer Journey Mapping
Mapping the patterns of your customers across all channels quickly reveals opportunities to make a stronger connection with them. We can help document and visualize the journey of your customers across all channels throughout their lifecycle.
Omni-Channel Customer Experience
Design every touch-point and service—physical, digital and face-to-face—to foster a meaningful and cohesive experience for your customer. We can help by leveraging customer intelligence and data to test and validate a seamless design across all channels.
Market to the segment of "1"
Personalisation, real-time communications, social integration, and omni-channel experiences are integral to a productive retention and loyalty strategy. We can help you evolve your marketing organization to deliver brilliant customer engagement.
What’s in it for you?
360 degree Customer Profiles
Enrich and assemble real-time customer profiles across streaming and static data sources.
3rd party data integrations that fill gaps in user data
Systematically listen and respond on all social platforms
Behavioral, demographic & lifecycle segmentation
Present real-time messaging across the web, email, apps, SMS, and more.
Predictive segmentation helps you zoom in on high value prospects
Infuse real-time intelligence into service interactions
Grow your business
By using data (ours or your own) to make compelling connections between technology, platforms and people
By fusing all available customer intelligence to crystallise a view of their experience, allows us to connect and ‘attribute’ events that contribute to conversion.
EI offers businesses true one-to-one audience targeting through South Africa’s most precise and accurate customer orchestration hub. As organisations move from a product-centric approach to a people-centric approach, companies need a customer intelligence solution truly architected around the individual. EI delivers that solution with precision and ease of use, to understand your current ideal customer and identify new, profitable segments.
Charting your Omni-Channel Journey
You need to know how your customer engages with your brand and marketing, so you can create relevant experiences and quickly change course if something isn’t working. You need to build models based on past behavior to predict future success. To do this, you need an integrated solution that pulls all your insights together so you can accurately improve your user experiences — driving content and advertising engagement while increasing conversions. Thankfully, you’ve come to the right place