Start owning the Customer Journey
Effective Intelligence makes it easy
Easy to fit your business model
Flexible & scaleable
Easy to demonstrate value
Test, Demo And Develop With No Risk
Easy to get started
Cloud-based Deployment, Nothing To Install.
Easy to integrate
Open And Extensible Platform
Easy to Succeed
We’re on the journey with you
Easy drag & drop user interface
Drag and drop UI – just plug and play
Just look at how easy it is!

Map Out Journeys
Our Journey Editor replaces Powerpoint and process maps with a purpose-built interface for marketing strategists to design and plan customer journeys.
With one click, our templated journey jumpstarts will get you going.
Plug Into What You Have
There’s no need to rip or replace your existing tech suite. Our pre-built adaptors allow you to quickly plug into the systems you have.


Develop Logic & Execute
Craft journey rules and logic centrally within IX Real-Time hub. With the click of a button, bring the journeys you’ve mapped out to life.
Measure & Refine
Define and measure KPI’s for each step of the journey to align with desired business outcomes.
Better understand the end-to-end journeys your customers are on – and then optimize them in real-time

Orchestrate intelligent customer journeys by unifying decisions across all touch points
Where the Hub Connects
Any Data Source
Enrich and assemble real-time customer profiles across streaming and static data sources.
Social Networks
Systematically listen and respond on all social platforms
Campaign Management
Present real-time messaging across the web, email, apps, SMS, and more.
CRM & Call-Centre
Infuse real-time intelligence into service interactions
Unify Adtech & Martech
Connect the customer journey across Adtech and Martech, physical and digital
Consumer Devices
Interact with wearable devices, IoT, and more.